Creating Your Strategy: Prepare, Reflect and Project

Webinar One of Three

with Jane Aylwin

This is webinar one of a three-part series. Click here to view the full series.


The best way to plan for a strategic session? Be strategic about it! In this session I will cover what I do to prepare for a really in-depth strategic session with myself, from deciding when and where I will hold the session, to the agenda I would prepare for myself, to what exercise I will do on the day and what I will eat at my meal breaks.

The less you have to think about on the day, the less likely you are to be distracted from the very important task at hand.

Reflect and Project

I will also take you through the first third of a strategic session where I would identify the ‘WHAT’ and the ‘WHY’ of the challenge or decision we are looking to address, along with developing a full understanding of the future benefits of overcoming the challenge or implanting the decision.

We will together work through a workbook which I use and will share with you for your own use, or for you to adapt as you see fit.

Register for the remaining webinars in the series.

Jane Aylwin
A true believer in the awesome power of data, a huge advocate of the ‘accounting revolution’ and an excitable supporter of cloud technology, Jane Aylwin is passionate about entrepreneurial small businesses and the role accountants and bookkeepers have to play in the business world. She is a certified ICB Member who was in practice until only recently, selling her bookkeeping business to take a senior role at a London firm. Jane has co-written a book, ‘How to Build a Successful Bookkeeping Business’, delivered presentations at The ICB Conference and, for the last four years, has been a speaker at Accountex.