New Video: The Story of What SmartVault Can Do For You
As a marketer, the most important part of my job is telling a story – the story of what we do, why we do it, and how it fits into your world* as a potential user. I’ve been at SmartVault since we launched five years ago, and I’ve seen our story evolve from an innovative toolbar for QuickBooks document management, to a powerful client portal for accounting firms, to an integrated solution for centralized online document storage and secure file sharing, for all types of businesses.
We are so proud of the exciting story that we have to tell today, that a big focus of our marketing team the last few months has been on finding a way to tell that story through video. After much blood, sweat, and who-knows-what-else-came-out-of-us, we’re really excited to share our very first “animated explainer video” — it’s the story of what SmartVault can do for your business, in less than 2 minutes.
Take a peek, and let us know what you think!
*Footnote: If you do any kind of marketing in your business, I definitely recommend checking out Seth Godin’s book, All Marketers are Liars Tell Stories – it’s a great read on the topic of marketing through storytelling.